03/04/2023

Rebranding The Belgian

A modern chocolate brand with strong roots

 

Founded in 1956, The Belgian has a strong tradition of crafting some of the world’s most exquisite chocolates. It is a testimony to the treasured legacy of its founders, Walter and Renée Gartner.

 

The couple worked day and night to keep up with demand. Their cozy little workshop in Antwerp became known as “the house where the lights were never switched off.” When their tasty treats conquered the world, they dubbed their brand ‘The Belgian’.

 

Their love for each other and shared passion to create the finest chocolate led to a bond that is still felt throughout the company today:

 

Coupling the best ingredients with the finest craftsmanship,

to sweeten the hearts of people around the world.


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